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Réunion vanilla obtains the coveted Protected Geographical Indication label

Vanilla from the French island of Reunion has won the sought-after Protected Geographical Indication (PGI) label awarded by the European Commission, according to a press release published on Friday. This vanilla comes in whole pods, transformed, and not emptied of their seeds and “is distinguished by its finesse and its sweetness”, underlines the Commission.

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Reunion Island is at the origin of the know-how of vanilla production with the discovery of the fertilization process and the development of the transformation of vanilla by mortification and parboiling, recalls the press release .

"The know-how developed by Reunionese producers is the guarantee for obtaining a quality product", considers the European executive about this plant (an orchid which will produce the pod) grown on the island of Indian Ocean, once called “Bourbon Island”.

"Bourbon vanilla" designation

Reunion vanilla obtains the label coveted Protected Geographical Indication

The name "Bourbon vanilla" is reserved for vanilla produced in the Indian Ocean and more specifically in Madagascar, the Comoros and Reunion. "World vanilla production is around 2,500 tonnes," Emmanuel Née, editor of the Cyclops report, a benchmark publication for global commodity markets, told AFP.

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He estimates Reunion's production at less than 1% of the total, intended mainly for the local market, and in particular for sale to tourists. Some 1,500 food products in total benefit from the European designation of PGI.

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