Aude: tobacconists and the CCI continue to transfer the profession

Narbonne-Plage, Thursday, under a beautiful sun.The door of """"tobacco-all the press"""", the local tobacco shop, at the corner of the Mediterranean boulevard and the rue des fisherurs, has (almost)) time to close that anotherclient grows it again, and penetrates warm.

Not only to escape the outdoor cold.The boutique of Frédéric Martin, revamped outside and fitted out inside, which even has a Facebook page to communicate with customers, seems to be a must for many """"pillages"""" privateWinter sea.They enter here """"as in a mill"""" for various acts of purchase: tobacco, vaping, press, games of chance, lotteries, cardrie, cold drinks, local beers, keys etc.and a bookstore department, with the selection of Marlène, specialist books, which in writing her opinion on several works.

Local merchant with diversified services

10 h.The shop is not full of.""""It must be said that Narbonne-Plage is nearly 3000 inhabitants a year now,"""" said Louis Madaule then.We enter to buy tobacco of course, but not only.What does the new president of the Aude CCI do it?If this morning is in this modern and model tobacco, in the company of Gaëtan Pierre du Monceau, president of the CCI Commerce Commission, itself a trader in Narbonne and Limoux, it is to prolong the Conventionof partnership between the Federation of Burélistes de l'Aude, precisely chaired by the owner Frédéric Martin, and the Chamber of Commerce and Industry (CCI)).

An extended one year system (by signing an amendment this Thursday)) in order to continue the transition from the profession of tobacco and games of chance to that of local merchant with diversified services (stationery, food, souvenirs,Accessories, telephone cards, bank account openings, package withdrawals, local payments, etc..)).

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— Craig Radcliffe Tue Feb 05 05:28:36 +0000 2019

""""Local utility merchant"""" can we read on the storefront of Frédéric Martin in Narbonne-Plage.""""It's our slogan today, he explains.Because only tobacco remained local shops during confinement.""""Louis Madaule abounds:"""" The tobacco offices are important places in our villages, whose economic life often revolves around them """", adds Louis Madaule.""""We work with them to support the transformation of tobacco which all have a different environment.We give them avenues of diversification and reflection on the visibility of trade in its environment.Is the trade well thought out?Is it in line with the evolution of people's behaviors?Are the products well put forward, etc..?We help the business manager to adapt to a new context.He remains a decision maker but we bring him an expert look.As such, it is necessary to highlight the quality of the employees of the CCI who give informed opinions.""""

Read also: fines, taxes, crèche, canteen...Payment in generalized tobacco office this Tuesday

Diversification of the offer

For support for a transition, a necessary transformation of the profession.In addition to the diversification of the offer dedicated to smokers, the transfer of tobacco rates consists in offering new products and services, in order to attract a wider customers. """"Le client entre chez nous sans être attiré par une publicité, comme c'est le cas pour d'autres commerces, a conscience Frédéric Martin, et là, c'est à nous de jouer pour lui offrir d'autres offres.""""

L'exemple, à Gruissan, de Valérie Gauthier, secrétaire générale de la Fédération audoise des buralistes, est éloquent : """"Je suis passé d'une surface de 27 m2 sur le port à 140 m2 bien en vue sur le boulevard principal, grâce à ce fonds de transformation ainsi qu'à trois autres subventions"""", se réjouit-elle.Proof that when you want to operate your moult, you can.

Some numbers

167 bureaux de tabac sur le département, dont 61 """"nickel"""" (retraits d'argent gratuits)) et 125 PVA (points de vente agréés)) et 141 adhérents (84 %)) à la fédération de l'Aude.32 dossiers de transformation montés, """"un bon chiffre par rapport au mauvais contexte des deux dernières années"""", dixit Frédéric Martin.8,000 offices closed at the national level for 15 years

Une """"carotte"""" appréciable pour une évolution indispensable

A price of the packet of tobacco in perpetual increase, from sales to the decrease in fact, decreased reinforced for the Audois to the reopening of the borders which makes it possible to buy cheaper in Spain, without counting the counterbound markets: the tobacconistsare engaged in a reflection to transform their economic model, so as to offer other daily products and services.The network of tobacconists and CCIs of the country thus joined forces in 2019 to support the transformation of tobacco offices within the framework of the tobacconist transformation fund.The support, by the CCI, of this transformation consists of a prior audit over two/three days which integrates and respects the tobacconist's project. Un audit du point de vente (aménagement intérieur et extérieur)) plus un audit de la zone de chalandise (potentiel de croissance et concurrence)) suivis d'un rapport listant les recommandations prioritaires qui offre au commerçant une feuille de route pour engager son projet de transformation.The audit is free for the tobacconist if he actually initiates the actions recommended by the report.Otherwise, its funding is capped at 50% of expenses.After validation of the quote chosen, the aid falls up to at least 30 % of the project amount, and up to 40 %, up to a limit of 33,000 euros.Launched in April 2019, usable only once, the transformation plan concluded in February 2018 between the Ministry of Action and Public Accounts and the National Confederation of tobacconists ended on December 31.This Thursday, January 13, in the department of Aude, it was extended by one year.